The organisation, UN Women, has just published a new report arguing for economic development in a new era, the purpose of which is to ‘…support the survival and flourishing of life, in all its forms’.
The quotation above comes from a web article by Jayati Ghosh, on the web pages of Social Europe, in which Ghosh argues that the world economy needs to rotate 180 degrees and become focused away from the notion of market forces. Forces which can bring riches or disaster according to some unseen lottery of life.
If we live in an economic and deterministic world all we need, Ghosh argues, is the will to restructure institutional forms into better, more humane and democratic models.
The chapters in the report are challenging and an informative read, providing not only argument, but examples of how economic change can be restructured in the post-Covid landscape.
The report is not, in itself, a social enterprise driven map for the future.
Rather, we would argue, that social business and community enterprise can play their full part in re-modelling of local and national economic agendas, in the feminist mirror the UN paper holds up to us all.
Post-Covid, the illustrations and challenges of the report are already the common currency of ideas in the re-build agenda. Ideas and directions of travel that will already be familiar to the SocEnt community.
Economics that support the livelihoods of women.
Putting Care, note the capital C, at the heart of economic and community change.
Making the instruments of finance and economics gender-just.
Creating a new feminist global politics for the post-Covid era.
In the sixties the economist J.K. Galbraith came to see suburbs as a sort of camp, or island, for the affluent. There is something of this perception in the BroadwayMalyan analysis.
‘However, existing villages do have their drawbacks. Villages are the most expensive places to live in the UK outside London…’
The report attempts to map existing constraints on village life, and overlay new opportunities, or issues, that might be grasped. For example…
• Rural villages, as bases of multi-faceted active economic output, have diminished capacity historically.
• UK villages tend to have an older, affluent demographic and this affects the utility of local village schools, for instance.
• As costs rise, and services need to adapt to new consumer demand, the village needs to be flexible and opportunist to take advantage of new markets. Many are not able without creative development thinking.
• The internet plays a key role in community and economic development, particularly post-Covid. The slow spread and lack of investment in high speed broadband hampers village development economically.
• Low density of population mitigates away from the delivery of core direct health and well- being support. Another factor hampered by the reach of the internet, as above.
• With older age cohorts in villages, the use of the car is a necessity to many, which contributes to poor distribution of joined up community transport and environmental harm, for example.
This document, The Reimagined Village from BroadwayMalyan, offers a number of new perceptions and objectives for a creative and effective socio-economic housing cluster – the UK village. Their view ahead is not all pessimistic…
‘If new villages are to become an effective antidote to
the housing crisis, they need to be reimagined to better accommodate the needs of modern society – both now and into the future – all while retaining the identity and charm that makes them an attractive prospect, and an integral part of Britain’s cultural fabric.’
Within the pages of the report lies an acknowledgement of difference and a recognition that each community, wherever it lies in the rural landscape, has a unique and particular tradition, and perhaps, a different view on the thorny political questions of economic development and new infrastructure.
We subscribe to the Strong Towns Movement news-feed in the USA – they are currently publishing a set of articles on strategies and structures necessary for community development in the widest sense.
It is interesting, we think, how in the final analysis from the U.S./capitalist point of view, that public funding should be seen as the key catalyst for sustainable development in communities, of whatever size.
The future, post-Covid and all the economic and social change that lies ahead, will need to bring with it a commitment to both training and re-skill for many, but also a distinct, hardy and tenacious set of practical and soft skills for the enduring entrepreneur.
This is the message contained in a useful and perceptive series of articles to come from Pioneers Post. It is a landscape of compassion, certainly, given the context of the work, but also a landscape of uncertainty that will be managed through endurance, creativity and a survival ethos.
List of skills updated: 6th June 2021 – see below…
A heady cocktail of needs for the social entrepreneur looking to the future.
‘Experts have warned that half the world’s employees will need to be reskilled by 2025. But with which skills? In our new series, Emerald Works’ Kevin Dunne and Social Enterprise Academy’s Claire Wilson set out seven critical, “no regrets” skills that social enterprise leaders will need to flourish in the post-Covid-19 landscape.’
The seven key skills, promoted by the authors of this thinking are sound and relevant – especially if you are on the brink of leading your new SocEnt project up the enterprise foothills to sustainability.
We were worried, diving into the article, that this was a promotional pivot for a hardened, corporatist lean-into enterprise for good. We should not have worried. Vigorous commitment to the seven principles espoused can, we see, develop individuals with strong technical skills.
Skills that allied with the compassion that got them into the sector in the first place, may well be the key to all our survival.
This brief article provides information about a University of Derby free event for Social Enterprise organisations, which provides a detailed and reflective focus on the United Nations Sustainable Development Goals 2030.
SocEntEastMids is a proud supporter of the event, and we are completely aligned with the aims of the day – and in supporting participants and partners beyond the confines of this single event too.
Creating a more sustainable, compassionate world.
Date and time
Thursday, 17 June 2021
10.00 – 13.00
‘This free event is aimed at social enterprises, to engage them with the sustainable development goals (SDGs), the targets identified by the United Nations to achieve global peace and prosperity.
The event includes a series of talks from academics, policy experts and social enterprises in the field. It will also feature a learning activity, where social enterprises can learn about mapping their social impact and identifying untapped future potential using the SDGs, by reflecting on how these link to forms of wealth that a social enterprise can generate.’
Source: University of Derby
Some key web links to inform your decision to attend:
Poverty and economic and social exclusion can often be invisible in rural areas, we would argue. The trees are no less green, the landscape no less bucolic, if the individual residents or communities are economically and socially disenfranchised.
During 2020 and our following of the thrashing dragon’s tail that is Covid, the media is full of economic data, socio-economic opinion and, perhaps the newest media feature, the ubiquitous graph.
How many of us, we wonder, fully understand the context of the data we are being asked to support or accept. How many of our communities can use data to successfully mount the argument that their’s is the community that needs to be refreshed and supported too?
There is a new toolkit on the block in 2020.
The Institute of Economic Development (IED) and the Rural Services Network (RSN) have devised a new practitioner-focused toolkit which is intended as a guide for “anyone seeking to raise rural relevance in the economic agenda”.
This pivotal report looks at the current policy drivers and meta-trends governing the development of the rural economy.
There is a strong section on the collection and analysis of data to establish the needs and desired outcomes for a given community of interest.
Finally, the document looks at best practice in the rural environment, ranging across coping with ageing in communities, wealth creation and digital expansion, or the need for it.
There is nothing in the toolkit that will be radical for the dedicated, urban social entrepreneur. What the toolkit does is to translate ambitions into a rural context, helping the players in communities to shape and define their developmental argument.
The toolkit also offers, we think, very sound thinking in its data analysis sections on how deep to drill for data, how to manage and structure what you find and finally, what the output should look like.
All skills and limitations that any or all researched arguments for economic development can use. Be they rural or devoutly urbanist in approach.
Our partnership was pleased to make a contribution to a research project recently, which sought to define what and how Social Innovation practices improve the social innovation culture of UK Social Enterprises.
The core assumptive definition of Social Innovation for the project was that of ”...a novel solution to a social problem that is more effective, efficient, sustainable, or just than existing solutions and for which the value created accrues primarily to society as a whole rather than private individuals”. (Source: Phills et al., 2008, p. 36)
Some of the key findings of interest to us clearly reflected our experience of SocEnt development and community business/community development processes in the past.
Community is the source of the innovative process…
Design thinking stimulates the search for solutions through experimentation and quick action, is iterative, is based on collaborative work and facilitate the involvement of users (beneficiaries), who are the centre of the innovative process.
The agile method facilitates the communication and integration between several actors involved in the innovation process by dividing the project into stages.
Using the knowledge, competency, partners and relationships that already exist in the SE is a viable option to encourage innovative activities.
(This latter implication is in fact the basis of our project delivery at SocEntEastMids – we share the knowledge and expertise for free at the point of engagement…Ed.)
Alignment between employees’ personal interest / belief and social enterprise mission and dual role of client and employee are a powerful booster for intra-preneurship.
(For us, again, culture and mission are irrevocably intertwined…Ed).
Finally, we were both delighted and surprised to see the modest size of the innovatory organisations included and the durability of their projects. Fourteen years of age was the average.
We understand the research team are still open to engagement from the UK SocEnt sector regarding the process of social innovation. (See contact details in the report above.)
Long, may the innovation last!
Share SocEntEastMids with your colleagues today...
Originally framed for corporate tech entrepreneurs, don’t be put off. The concepts can also hold good for social enterprises thinking of pivoting all or part of their business to reflect new circumstances. New community businesses responding to the request ‘…come and tell us about your project/business idea‘ will find the simple brevity useful, we would argue. Particularly if you are having a ‘where do we start’ moment!
This is a film about the art of the presentation. It can help you to acquire the skill in assembling your knowledge, the making of a telling argument to convince your audience about your community project, your funding renewal or your pending impact investment, amongst many possible goals.
Delivered last year (2019) by the late Professor Patrick Winston at the Massachusetts Institute for Technology(MIT), it is ostensibly for would be academic scientists. But there is much to discover about your own existing skill set, your preconceived ideas about your audience and it also delivers challenging ways to maximise your effectiveness.
We watched it in the office, as part of an exercise to think about refreshing the ways we use to pitch, for a new project we have coming up.
We winced as we realised we had delivered ‘death by PowerPoint’ sessions in the past, and some of us had allowed our purple prose to even cross the whiteboard, cross the meeting room and exit out into the car park.
Professor Winston was sharing a life time of thought. We think everyone will find something in it…
This filmed lecture, from the University of Chicago by Larry McEnerney, is about writing for the real world. It is delivered in accessible language and the key ideas have real relevance for writing in the Social Enterprise/Social Impact sector.
For McEnerney ‘writing in the real world’ can involve the use of jargon, being able to identify your readers, clarity of purpose and the use of the written word ‘to change the world’. He also has some interesting takes on the process of being paid to write.
Practical examples of the techniques and the understanding of your text start at around the 20 minute mark.
Speak well, write well, pitch well – improve the reach of your project, your idea or your community ambitions.
Source: First publ. 2015, as part of the UChicago Social Sciences Leadership Lab programme
Share SocEntEastMids with your colleagues today...
In our last post we reflected on time passed and have turned our attention to the future, thinking about organisational development in our social business for 2020.
We read a post on Medium recently, from an executive guru which decried, as a management technique, the announcing of your plans…lest you stumble and they all come to nought. (All business is risk, even a ‘social’ one!…Ed)
We have thought about this too, and have come to the decision, given the ubiquity of the internet and new media, that laying out plans, even those not fully ready for complex delivery yet, is a sound way to make contact with like-minded community actors and organisations. Our own motives and action plan are below…
We have attended this year ((2019) a number of events organised by the Centre for Local Economic Strategies (CLES), in both Liverpool and London. Designed to create awareness of, and engagement with, the Community Wealth Building (CWB) agenda. In this aim Neil McInroy and his highly skilled team, have been highly effective.
This engagement has started us thinking about how CWB can be energised to reach the micro and small community facing social businesses or organisations across our region.
It is clear from the recently published documents below, that this community mercantile sector is clearly woven into the multivariate practice, target segments and policy focus of the CWB change matrix.
Key Documents for Strategic Development
CLES have recently published both Community Wealth Building 2019 – theory practice and next steps, as well as a Manifesto for Local Economies. you can view, print or download both these key documents below…
Community Wealth Building 2019is a profoundly important document in contextualising local action, policy change and in illuminating the tried and tested, as well as emerging methodologies of change in CWB practice.
Whilst recognising that the new (CLES) Centre for Excellence, funded by the Barrow Cadbury Trust, has a primary focus on Local Authority/governmental policy issues for securing the largest change and development ‘hit’ possible, we think that the same concepts of CWB and the intellectual change mechanisms involved can equally be applied to the small marginalised communities and, importantly, rural England.
The Manifesto for Local Economies contains the building blocks of an exciting new CWB landscape. We do not see any of its elements as revolutionary, but rather see the policy and delivery skein exposed in the document as a progressive, moral and inclusive agenda for the individual, the company/charity, the region and government to embrace.
What The Manifesto calls for is an inclusive, fair and ownership diverting programme of change. It does not decry or deny capital, the market or the organisation – it refocuses them to broad community benefit.
We subscribe to the vision.
The action plan – the micro-contribution
To maintain and continue to consolidate activity with our clients for SocEntEastMids in the six counties region of its published focus – free delivery of support, advice and resources for the creation of socially useful enterprise.
A new brand and energy for change
To create a new brand/web site of focus and delivery mechanism, based in Cambridge UK, to engage with rural communities in England around some key elements of the CWB agenda.
To scope and deliver this rural enterprise support across The Midlands, East Anglia, Lincolnshire etc., where rural enterprise is, arguably, remote from the national policy debate and one to one encouragement is thinly spread.
To develop a programme of work, addressing community facing organisations – developing focused CWB agenda items to the unique, particular and social landscapes of our chosen geography.
To develop a cost recovery mechanism for external speakers and critical advice, event attendance etc., whilst still delivering our core elements of free advice, web and communication services – with any surplus created directed to support our sister delivery at SocEntEastMids, as is normal for our Partnership. To help maintain the sustainability of the programme.
To focus our Muntjac energy initially on a Enterprise Change Hub, development of Community Banking networks, and Employee Ownership advice and change support. This latter may well spill over into help in creating partnerships, employee owned businesses, co-operatives, measuring impacts for baseline and business plans etc.
To make Cambridge a ‘go to’ place for CWB in the rural environment. (We have large car parks…Ed).
The Muntjac is a persistent, pervasive and spiky creature in the rural environment. We like them.
Our strategy and delivery for the CWB programme, although modest, will hopefully develop the same profile.
If you would like to be part of a new CWB initiative in the rural East, do use our site contact facilities and have an opening conversation with Tim.
Share SocEntEastMids with your colleagues today...
‘We are such spendthrifts with our lives, the trick of living is to slip on and off the planet with the least fuss you can muster. I’m not running for sainthood. I just happen to think that in life we need to be a little like the farmer, who puts back into the soil what he takes out.’ ― Paul Newman : Actor
Sustainability, going green, recycling, food waste, ethical business, community, evironmentally friendly, food labelling, consumer responsibility – Google any keyword from the above and acres of electronic landscape will open up on your screen and tantalise you with calls for their individual priority.
But to make the world sustainable, right down to the house on the corner, or the single desk at your child’s school, we need a new narrative. One that is, effectively, a moderated form of capitalism…Social Enterprise is it.
Attempting to break completely the bio-rhythms of a capitalist system, arguably embedded in this country from 1750 and the start of the Industrial Revolution, is a very hard thing. To moderate behaviour, or flex direction of travel, is much easier.
If Social Enterprise is the deployment of business enterprise, not for gross personal profit, but to serve up a solution to a community need, then Social Procurement should be the keyword search to trump all others.
“Our entire system, in an economic sense, is based on restriction. Scarcity and inefficiency are the movers of money; the more there is of any resource the less you can charge for it. The more problems there are, the more opportunities there are to make money.
This reality is a social disease, for people can actually gain off the misery of others and the destruction of the environment. Efficiency, abundance and sustainability are enemies of our economic structure, for they are inverse to the mechanics required to perpetuate consumption.’ – Peter Joseph
‘Simply put, social procurement means buying regular goods and services directly or indirectly from social enterprises’.
In her article, Rebecca is rightly keen to focus on the high value SocEnt’s place on innovation and risk depletion. At the heart of a SocEnt lies not only care for community, not personal profit, but for also maximising community benefit .
This is the tipping point in the established supply chain, that can flex traditional corporate procurement policy and action to favour the SocEnt supplier.
In doing so, the vast corporate spend on Corporate Responsibility and Risk Mitigation can be resolved to a SocEnt procurement locus that presents the rationalisation and delivery of an agenda which guarantees ethical supply and community safety at a stroke.
As Dray would have it ‘…By nature of their social and environmental mission they also reduce environmental impact, avoid modern slavery, tackle water scarcity and so much more‘.
We can now, perhaps, slightly shade the Dray definition for Social Enterprise to read…
A social enterprise is a legal and social entity of moderated capitalism, that seeks through Social Procurement, to temper and dissolve the social ills of profit pursuit for damaging personal gain.
Not so fluid, perhaps, but effective none the less, we would argue.
The embrace of a telling argument and practical philosophy, Social Enterprise, must however be matched by the equally telling embrace of traditional business. To moderate or flex, as a goal, will always be more effective that outright revolution.
We also need to convince the non-SocEnt market of the need to join forces with our new movement.
Pat Villaceran, in a recent article on LinkedIn, entitled ‘5 Reasons Business Executives Stray Away From Social Movements‘, nicely frames the arguments corporate procurement specialists use to deflect social procurement innovation. Arguing, in the article, that the unwritten message from corporate institutions is that social entrepreneurship is somehow a less effective, minority and part-time project.
The Villaceran thesis debunks these arguments and presents evidence, very useful if you are pitching to a procurement team, just why the SocEnt supply decision is the right one. We recommend it to our readers.
Anna Birley and The Co-operative Party have produced a really useful guide to what Community Wealth Building is, in terms of definition, ideas for local action and how to campaign for effective local policy change.
‘The Summit is for anyone who wants to build an economy that works for all. Over the last ten years, Community Wealth Building ideas have been taken up and applied by an ever-growing number of socially minded businesses and social and public sector organisations across the regions and countries of the UK.
This event will bring together people from across these sectors and places, from local authorities and credit unions to community owned football clubs and hospitals’.
We will be there? Will you? Make a long weekend of it and support the local economy in the North West too!
The SocEntEastMids team:
Share SocEntEastMids with your colleagues today...