‘We are such spendthrifts with our lives, the trick of living is to slip on and off the planet with the least fuss you can muster. I’m not running for sainthood. I just happen to think that in life we need to be a little like the farmer, who puts back into the soil what he takes out.’ ― Paul Newman : Actor
Sustainability, going green, recycling, food waste, ethical business, community, evironmentally friendly, food labelling, consumer responsibility – Google any keyword from the above and acres of electronic landscape will open up on your screen and tantalise you with calls for their individual priority.
But to make the world sustainable, right down to the house on the corner, or the single desk at your child’s school, we need a new narrative. One that is, effectively, a moderated form of capitalism…Social Enterprise is it.
Attempting to break completely the bio-rhythms of a capitalist system, arguably embedded in this country from 1750 and the start of the Industrial Revolution, is a very hard thing. To moderate behaviour, or flex direction of travel, is much easier.
If Social Enterprise is the deployment of business enterprise, not for gross personal profit, but to serve up a solution to a community need, then Social Procurement should be the keyword search to trump all others.
“Our entire system, in an economic sense, is based on restriction. Scarcity and inefficiency are the movers of money; the more there is of any resource the less you can charge for it. The more problems there are, the more opportunities there are to make money.
This reality is a social disease, for people can actually gain off the misery of others and the destruction of the environment. Efficiency, abundance and sustainability are enemies of our economic structure, for they are inverse to the mechanics required to perpetuate consumption.’ – Peter Joseph
Why Social Procurement?
‘Simply put, social procurement means buying regular goods and services directly or indirectly from social enterprises’.
In her article, Rebecca is rightly keen to focus on the high value SocEnt’s place on innovation and risk depletion. At the heart of a SocEnt lies not only care for community, not personal profit, but for also maximising community benefit .
This is the tipping point in the established supply chain, that can flex traditional corporate procurement policy and action to favour the SocEnt supplier.
In doing so, the vast corporate spend on Corporate Responsibility and Risk Mitigation can be resolved to a SocEnt procurement locus that presents the rationalisation and delivery of an agenda which guarantees ethical supply and community safety at a stroke.
As Dray would have it ‘…By nature of their social and environmental mission they also reduce environmental impact, avoid modern slavery, tackle water scarcity and so much more‘.
We can now, perhaps, slightly shade the Dray definition for Social Enterprise to read…
A social enterprise is a legal and social entity of moderated capitalism, that seeks through Social Procurement, to temper and dissolve the social ills of profit pursuit for damaging personal gain.
Not so fluid, perhaps, but effective none the less, we would argue.
The embrace of a telling argument and practical philosophy, Social Enterprise, must however be matched by the equally telling embrace of traditional business. To moderate or flex, as a goal, will always be more effective that outright revolution.
We also need to convince the non-SocEnt market of the need to join forces with our new movement.
Pat Villaceran, in a recent article on LinkedIn, entitled ‘5 Reasons Business Executives Stray Away From Social Movements‘, nicely frames the arguments corporate procurement specialists use to deflect social procurement innovation. Arguing, in the article, that the unwritten message from corporate institutions is that social entrepreneurship is somehow a less effective, minority and part-time project.
The Villaceran thesis debunks these arguments and presents evidence, very useful if you are pitching to a procurement team, just why the SocEnt supply decision is the right one. We recommend it to our readers.
The time for the ascension of SocEnt activity to be the catalyst for capitalist change is upon us. Indeed the very size of the SocEnt market place is staggering, as we have illustrated in a recent SocEntEastMids article.
Add your voice to the clamour, we know we are not alone….
“The great challenge of the twenty-first century is to raise people everywhere to a decent standard of living while preserving as much of the rest of life as possible.” ― Edward O. Wilson