If you’d like to create an innovative, cost-effective marketing strategy for your small business, sustainable company, or social enterprise, then this session is for you. Learn how social marketing is quickly becoming a driving force for positive change.
It is an approach used to encourage social change by promoting a behaviour rather than selling a product or service. It can be a powerful, cost-effective tool for small businesses – particularly those with an environmental or social focus – helping guide clients and partners towards more sustainable and charitable behaviours.
What will I learn in the session?
During this session, you will learn how social marketing techniques can help your organisation achieve consumer and employee support, whilst influencing behavioural change. You will also have an opportunity to share your communication or marketing challenge with our experts, who will apply their knowledge of social marketing and work with you to develop the best solution.” Source: University of Derby
City of Derby montage: source – https://en.wikipedia.org/wiki/Derby
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Hatch, a South London charity, design their peer accelerator programme to ‘…facilitate learning experiences with successful social entrepreneurs (those who have come before), where they can share their wisdom, knowledge and network with those who need it next‘.
Designed for existing social enterprises, keen to grow, with a small number of staff, but who are aiming to seek social investment or crowdfunding resources in the next year or two.
Their programme of support centres around the following thematic deliveries…
Peer-to-peer learning environment
Pro-bono legal consulting
Here at SocEntEastMids we specialise in pro-bono support to the micro-enterprise or the nascent, yet to be connected, social entrepreneur.
However, we recognise that the Hatch Accelerator model offers professional and profound structural advancement for social entrepreneurs and social enterprises who are approaching critical mass.